6 Best WordPress Landing Page Plugins Compared + Recommendations (2025)
Last Updated on: February 4, 2025 Devesh Sharma 22 Comments
Searching for the best WordPress landing page plugin to help you build some high-converting pages?
The days of needing to hire a designer/developer for every landing page are gone. Now, you can build your own landing pages using simple visual, drag-and-drop builders.
But what’s the best WordPress landing page plugin for your specific situation? That’s what I’ll try to help you figure out in this post.
I’ll start with an in-depth comparison of six of the best landing page builders for WordPress.
Then, I’ll finish by recommending the best tool for some different situations, as all of these plugins have something unique to offer.
What Are the Best WordPress Landing Page Plugins?
- Thrive Architect – best value landing page builder if you’re on a budget.
- OptimizePress 3 – overall best WordPress landing page builder.
- Elementor Pro – flexible visual builder that also has a popup builder.
- Leadpages – SaaS tool with advanced features, but pricier than native WordPress plugins.
- Divi Builder – the only native WordPress landing page plugin to offer built-in A/B testing.
- Beaver Builder – solid all-around visual builder plugin, though not as many landing page features.
Top Landing Page Plugins for Creating Optin Forms in WordPress
Let’s jump right in, starting with one of my personal favorites…
1. Thrive Architect
- Self-hosted WordPress plugin
- Visual drag-and-drop design
- 325+ pre-built templates
- A/B testing via Thrive Optimize plugin (separate purchase from the same developer)
- Integrations with 30+ email marketing and webinar tools
- No built-in payment support
Thrive Architect is a visual, drag-and-drop WordPress page builder plugin with a focus on conversion optimization, which makes it perfect for building landing pages.
In the editor, Thrive Architect focuses on offering a truly inline editing experience. For example, if you want to edit any text, you just click on the page and type. You also get a number of helpful landing page elements, like an opt-in form element that can connect to 30+ email marketing and webinar services.
And if you want to optimize your landing pages, the same developer sells a plugin called Thrive Optimize that adds A/B testing support to Thrive Architect.
💵 Pricing: Thrive Architect is only available as part of the Thrive Suite of products, which includes access to all of Thrive Themes’ tools for $90 quarterly or $228 annually
👉 You can learn more in our full Thrive Architect review.
Who Should Use Thrive Architect?
Thrive Architect offers a great editing experience and the focus on inline editing makes it really easy to manage the content on your landing pages. The huge array of templates also can save you a ton of time.
Additionally, the option to add A/B testing support (via Thrive Optimize) is something that most WordPress page builders don’t offer.
So if you want a good all-around WordPress landing page builder, this is a great place to start.
Two things to consider though are that:
- Thrive Architect is just for landing pages – it can’t handle popups or other marketing elements like some of the other tools on this list. You could fix this by purchasing the Thrive Themes membership and using Thrive Leads (our review).
- There’s no built-in integration for payment processing, though you could always pair it with something like WooCommerce.
Get started with Thrive Architect today!
2. OptimizePress 3
- Self-hosted WordPress plugin
- Visual drag-and-drop design
- 100+ pre-built templates
- Integrations with 17+ email marketing services plus a catchall Zapier integration to connect to other services (webinars, CRMs, etc.)
- Sales funnel builder
- Built-in payment/checkout support via Stripe
OptimizePress 3 is a complete relaunch of this established WordPress landing page builder plugin.
If you’ve previously considered OptimizePress and discounted it, you’ll want to reconsider your decision because the new OptimizePress 3 visual, drag-and-drop editor is one of the best experiences that you’ll find for building WordPress landing pages.
It offers a speedy inline editing experience, along with marketing-focused elements to help you build your landing pages and 100+ pre-made landing page templates.